We live in an age of unparalleled opportunity for innovation. We're building more products than ever before, but most of them fail--not because we can't complete what we set out to build, but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds…
This text reveals how knowing the characteristics and interactions of the five basic breeds of people can help anyone improve their business and selling savvy. If different workers have the personality traits of different breed of digs then, says Blair Singer anyone can learn what their natural strengths and weaknesses are in order to achieve the best possible results.
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In what some are calling the most controversial marketing book of the decade. Sell Like Crazy reveals an 8-phase selling system for generating absurd amounts of leads, sales and profit for any business in any marketing with digital marketing! If you’re tired of struggling to make online marketing work… Sick of throwing money down the drain with PPC advertising… Or…
Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind. In Sell or Be Sold, Cardone breaks down the techniques and approaches necessary to…
Recognized internationally as one of the most effective sales improvement guides ever written, Selling to Win is an invaluable text for sales and marketing professionals. It explains clearly how to put winning techniques into action, featuring advice on getting a sale despite not being the cheapest, turning a customer into an ambassador, building a positive attitude that gets results, beating the competition…
One of the few true leadership road maps to the summit of career success and satisfaction, featuring concise learn-and-repeat principles for entrepreneurs, leaders of large companies, managers, and executives at any level. "Accomplished businessman Tilman Fertitta...employs his staccato baritone in this blunt primer on entrepreneurial leadership skills. Liberally dosed with braggadocio, his audio performance is consistently engaging. Clearly, Fertitta is…
The author of the New York Times best seller The $100 Startup shows how to launch a profitable side hustle in just 27 days. For some people, the thought of quitting their day job to pursue the entrepreneurial life is exhilarating. For many others, it's terrifying. After all, a stable job that delivers a regular paycheck is a blessing. And not everyone has the…
Lessons in applying passion and perseverance from prominent entrepreneurs.... In the world of entrepreneurship, your vision solidifies your resolve when things get tough, and it reminds you why you went into business in the first place. Authors, brothers, and serial entrepreneurs, Matthew and Adam Toren have compiled a wealth of valuable information on the passionate and pragmatic realities of starting…
How maverick companies have passed up the growth treadmill - and focused on greatness instead. It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at…
“Whether I’m pitching a potential client or creating a blockbuster ad campaign, I’m always thinking about how to make the message smaller so the impact will be bigger. Terri Sjodin has codified the science of getting this right.” —Linda Kaplan Thaler, CEO of The Kaplan Thaler Group and best-selling coauthor of The Power of Small and Bang! You’re at the airport…
Makers, doers, and dreamers — for decades they have turned to Inc. for help in getting their businesses off the ground. The publication’s keen advice clarifies the process, while startup stories fuel aspirations and spark action. Warby Parker shook up the eyewear sector with its innovative, socially-conscious business model. Skullcandy tapped into the surfing, skateboarding, and hip-hop scenes — and built a…
Embark on the seven learning adventures to create a business from scratch. This audiobook includes research on "who" is most likely to be successful in entrepreneurship across the 26 different personality factors. No hype. No BS. No fluff. This is a comprehensive book full of examples to draw from. Start From Zero gives you the repeatable path to create a meaningful…
If you have a burning ambition, brilliant business idea or creative passion: What are you waiting for? Now is the time to get going! Hardly anyone gets it right the first time, but many of us are crippled by indecision and fear of failure. The desire to get it right can inhibit us from getting started. Don't wait around for…
This straight-from-the-hip handbook by bestselling author and self-made millionaire Harvey Mackay spells out the path to success for readers everywhere. They will learn how to: Outsell by getting appointments with people who absolutely, positively do not want to see you, and then making them glad they said "yes!" Outmanage by arming yourself with information on prospects, customers, and competitors that…
Mandisa is a fourteen year old secondary school student who enjoys painting and making greeting cards for friends and family. In less than six months Mandisa has been able to make cards, for all occasions, for over one hundred and twenty customers. This has helped her make enough money to help her family and sustain her in school. The next…
'If I was down to my last dollar, I’d spend it on public relations.' – Bill Gates PR techniques can be used by businesses of all sizes. In 'Ten Red-Hot Tips' well-known PR guru Ellen Gunning reveals the top ten most important types of PR for small to medium-sized businesses. Ellen cuts through the jargon to provide the reader with…
PR techniques can be used by businesses of all sizes. In Ten Red-Hot Tips well-known PR guru Ellen Gunning reveals the top ten most important types of PR for small to medium-sized businesses. Ellen cuts through the jargon to provide the reader with techniques to create the ‘angles’ that will interest the media. Ten Red-Hot Tips, outlines the importance of creative thinking, persistence…
In The $100 Startup, Chris Guillebeau tells you how to lead of life of adventure, meaning and purpose - and earn a good living. Still in his early 30s, Chris is on the verge of completing a tour of every country on earth - he's already visited more than 175 nations - and yet he’s never held a "real job" or…
Warning: do not listen to this book if you hate money. To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial…
Mistakes – Mindsets – Motives – Mandate – Magnet – Ministry – Miracle – Making – Managing – Multiplying “Any religion that claims to be concerned about people without addressing the economic conditions that strangle them is a dry and useless religion.” – Martin Luther King “How often have so many others waited for some deity to pour out great…
Think like a multimillionaire: leave the 9 to 5 behind. The world has led you to believe that financial freedom is not something you can willfully create in your life. You have been taught to view wealth as something that happens only to a lucky few who win a random business lottery or are blessed with unimaginable talent. The TRUTH…
From well-respected human resources and corporate training experts Jeanne C. Meister and Karie Willyerd, a must-read guide to the innovative strategies that the best companies are using to create a workplace that the best talent chooses—both today and in 2020. In The 2020 Workplace, Meister and Willyerd offer a battle plan to start winning tomorrow’s employees today.
